In its seventh consecutive year occupying the number one spot in world beer sales, China is home to more than 300 breweries and more than 1500 beer brands. Of these 300 breweries, only 20% of them are turning profits, while 32% are hovering around the breakeven point. The three giants leading China’s pack of domestic brewers are Tsingtao, Huaran Snow, and Yanjing.
The Market Shares of China’s Top 10 Beer Brands
The top 10 beer brands account for 60.5% of the total market.
|
Rank |
Beer Brand |
Market Share (2008) |
|
1 |
Huarun Snow Beer |
17.79% |
|
2 |
Tsingtao Beer |
13.24% |
|
3 |
Yanjing Beer |
10.29% |
|
4 |
Henan Kingstar Beer |
4.51% |
|
5 |
Chongqing Beer |
4.30% |
|
6 |
Sedrin Beer |
3.16% |
|
7 |
Guangzhou Zhujiang Beer |
2.90% |
|
8 |
Kingway Beer |
1.54% |
|
9 |
Suntory Beer |
1.51% |
|
10 |
Wuhan Budweiser Beer |
1.26% |
Source: cnwinenews.com
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